• Marketing Coordinator

    Stang Decision Systems
    Job Description

    Are you passionate about exploring how all platforms, channels, and technologies can be used to enhance and grow companies? Do you possess the ability to lead and mentor a team of students? If so, you might be a great fit for our company!

    Innovate Marquette SmartZone is searching for a full-time Marketing Coordinator to join their team in Marquette, MI. As Marketing Coordinator, you will work with our team to implement overall marketing strategies through to completion within a provided budget. 

    This position reports to our Marketing Manager. The ideal candidate will possess a passion for the Marquette area, and is eager to help local innovators and entrepreneurs who make up the SmartZone and Invent@NMU customer base.

    RESPONSIBILITIES

    • Provide daily mentorship and support to a team of part-time NMU student employees to create marketing collateral for internal and external clients. This may include:
      • Act as copywriter, editor-in-chief, and creator for both the SmartZone and Invent@NMU of content calendars, socials, websites, press releases, newsletters, and others as needed.
      • Assist in development, management, storage/archival, and other organizational processes
    • Meet with clients to perform marketing needs assessments.
    • Utilize organizational tools to keep marketing team on track with budgets and timelines.
    • Work with staff to plan and execute on comprehensive event strategies within set time limits and deadlines.
      • Coordinate with vendors, exhibitors, and stakeholders during event planning.
      • Design and edit event promotional materials.
      • Manage event set up, tear down, and follow-ups.
    • Support other aspects of internal and external client marketing including tradeshow support, channel partner support, design, and layout.
    • Provide feedback and periodic analytics reports to stakeholders including the Marketing Manager.
    • Other duties as assigned.

    COMPENSATION Innovate Marquette SmartZone puts great value in the Marketing Coordinator position by offering $37500 – $42500 / year depending on candidate knowledge and experience, as well as healthcare, life and disability insurance, and retirement benefits.

    QUALIFICATIONS (REQUIRED)

    • Bachelor’s degree in Business, Marketing, or related field or 3-4+ years of related experience
    • Strong recent working knowledge and expertise in the digital space, including social media & event management platforms (i.e. LinkedIn, Facebook, Twitter, YouTube, Instagram, Constant Contact, Mailchimp, Eventbrite, Snapchat, etc.)
    • Expertise in content development utilizing online graphics tools as well as the Adobe Creative Suite
    • Impeccable writing and verbal communication skills
    • Ability to think and perform analytically, logically, and strategically
    • Well organized, self-motivated, and detail-oriented
    • Ability to work independently and collaboratively

    QUALIFICATIONS (PREFERRED)

    • Knowledge in AP style writing
    • Experience in the entrepreneurial, start-up, or incubator ecosystem
    • Experience designing and/or implementing targeted SEO, SEM, or social campaigns
    • Experience in photo and video editing in Adobe Creative Suite or other software packages

    APPLY ONLINE at innovatemarquette.hirescore.com

    ABOUT Innovate Marquette SmartZone: Innovate Marquette SmartZone is a non-profit organization whose mission is to create a world-class entrepreneurial ecosystem in Marquette, MI to support and promote inventors, innovators, entrepreneurs, and technology-enabled start-ups in our community. In addition, the organization manages the day-to-day operations of NMU’s Invent@NMU program, a unique product and small business accelerator that employs a team of NMU students to provide inventors, makers, and small business owners throughout the region to help launch their ideas into to the marketplace. 

    Learn More: InnovateMarquette.org

    Contact Information
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